Toyota is seeking a strategic, customer-focused professional to lead the adoption and execution of its customer data strategy across Europe. The role emphasizes stakeholder engagement, change management, and the translation of customer data into actionable insights, all while ensuring GDPR compliance.

TOYOTA is one of the world’s largest automobile manufacturers and a leading global corporation. Founded in 1937. Toyota now sells vehicles in 170 countries and employs over 350.000 people. Based in Brussels, Belgium, and staffed by 2.700 people and more than 60 nationalities, Toyota Motor Europe (TME) handles the wholesale marketing of Toyota and Lexus vehicles, parts & accessories, and manages Toyota’s European R&D, manufacturing, and engineering operations.

We are excited to be transforming into a mobility company focusing on bringing even more happiness to our customers through various mobility solutions.

Toyota Motor Europe is looking for a strategic, customer-focused specialist to support the development and execution of its pan-European customer data strategy.

As a Customer Data Strategy Specialist, you will play a central role in aligning NMSCs with TME’s vision by translating data into actionable customer insights, and by building trust and engagement across multiple entities. This role is crucial in shaping how customer data is leveraged across Europe to improve the customer experience and drive business impact, while ensuring compliance and consistency.

The position includes strong change management responsibilities — from leading the onboarding of NMSCs onto the strategy, to building individual roadmaps that meet both local and European-level goals.

Team description

The Data team is at the core of the Customer Experience (CX) and Business Transformation division.

 "Knowing our customers" is crucial to achieve leading customer experience across Europe and to maximise the business benefits for all the Toyota brands & products across the consumer lifecycle.

All initiatives within the data team revolve around 3 main pillars:

• Identifying our customers and consolidating their personal data (MDM)
• Managing & consolidating our customers’ MKTG Consent (OneTrust)
• Building Customer 360 View around our customers

From product side, these 3 initiatives are being managed by dedicated product owners, each responsible for the development and roll-out activities of their individual products (Agile Scrum Approach).

The role of the Business Owner Customer Data will be to maintain the helicopter view of all ongoing activities and to help define the most optimal roadmaps for implementation across Europe, based on use case gathering, resource availability and dependencies on/from other Pan E initiatives.

Key Responsibilities:

• Champion and drive adoption of TME’s pan-European customer data strategy across local markets
• Lead onboarding and engagement of NMSCs, building trust and demonstrating the value of shared data initiatives
• Develop roadmaps per NMSC to support alignment, data activation, and business relevance
• Act as a strategic connector across departments (marketing, digital, IT, legal, etc.)
• Ensure customer data is leveraged in a GDPR-compliant and impactful way
• Translate the broader strategy into concrete business outcomes and actionable insights

Key Profile Requirements:

• Strategic mindset with a customer-first approach
• Experience in stakeholder management, preferably in a European or international setting
• Background in CRM, customer insights, or customer data strategy (non-technical)
• Strong change management skills and ability to align diverse market stakeholders
• Clear communicator with a structured and pragmatic approach
• Solid understanding of GDPR and ethical data usage

• You are fluent in English (TME’s business language)
• You have +5 years experience in managing pan European or multimarket initiatives
• You are a strong communicator with good negotiating skills and track record in managing constructive relationships with NMSCs and external stakeholders
• You have a strategic business view
• You are a team Player
• You are a self-driven pragmatist
• You have a positive mindset and a drive to challenge the status quo

We offer a dynamic multicultural work environment with broad opportunities to learn every day and exciting career pathways that help you explore different disciplines or areas of expertise.

Your benefits:

• Competitive salary package based on your experience, including a bonus plan depending on individual and/or company results;
• Flexible reward plan that will allow you to personalise part of your reward plan and balance it in line with your priorities by opting for extra insurance, more mobility options (bike lease), extra holidays and more;
• Meal and eco vouchers;
• Company car and energy card;
• Insurance package (medical, life, disability, pension);
• Extra paid holidays (Toyota days, seniority days…) above the legal holidays. More can be added through our flexible reward package;
• Flexible working hours and hybrid working (homeworking, 20 days from abroad);
• Interesting car lease formulas and discount when buying a Toyota or Lexus;
• Various company discounts – Exceptional terms and prices on products and services from your favourite brands and retailers;
• Company restaurant – Warm dishes, salads and desserts daily, including Japanese and traditional Belgian specialties, as well as a vegan/vegetarian option;
• Sport facilities – Tennis, squash, volleyball, football and softball pitches are available at various Toyota sites;
• Team building activities and other personnel related events;
• Programs to support your physical and social well-being.

At Toyota Motor Europe, we are committed to providing equal employment opportunity to all. All our recruitment decisions are based on the individual and their qualifications along with the job requirements. The selection process is without regard to nationality, sexual orientation, gender identity or expression, age, religion, ethnicity, disability or other personal characteristics. We do not tolerate harassment or discrimination as our individual experiences and overall diversity is our key strength. Together we have the power to make a positive change and go beyond the ordinary.

If you need any specific consideration for the interview process due to disability or any other reason, please let the recruiter know.